The brief was given by Burger King through the D&AD New Blood Awards 2018. The challenge was to come up with an advertising campaign that would help the newer generations connect with Burger King and their message, 'Flame Grilling is Better'.
We realised that the target audience of 18-25 year olds love using platforms where their voice can be heard.
#GrilTheNation connects with everyone who wishes to raise their voice against problems they face which should be tackled by the government.
Ideation
Visual Design
Anshuman Dhar
Niranjan Bharti
1 Week
Spring '18
